Françoise DARMON,
Consultant in Design, Teacher.



© Peter Capellmann

Conceptual art collector, editor of applied art objects, Françoise Darmon knows the importance of the object as a vector of senses.

In 1984, she founded Creative Agent Consultants, dedicated to promote creativity as a key factor in the economic success of companies. This importance of creation applied to every phase of the product existance.  

Her project is, always, throughout the intervention of creative thinking from designers and architects, on one hand the optimisation of commercial value and on the other hand the cultural value which reinforce the impact.  

Strengthened by her experience, she created teaching and learning tools to increase the value of industrial creation as well as bringing awarness to the significance of objects with social, technological and cultural implications.

Françoise Darmon brings her double knowledge to the world of industrial creation, two words between which she establishes a dialogue inscribed in the process named Du Sens dans l'Utile.

 

1984 – Director of Creative Agent Consultants agency.
The project is the valorisation of creation within the entreprise thanks to the intervention of creative thinking from designers and architects, optimisation of the comercial and cultural value wich reinforce the impact.

1985 – 1993 – Teacher at the ESCP group
Author of the program of continuous training Management of Design, adressed to Directorate-General for Enterprise, intervention in Design course (case study)

1992
Author of the book : Du Sens dans l'Utile, 9 creators – 9 companies, first art book on the relationship between creators-entreprises - edition Le chêne

1997
Author of the series Histoires d'Objets, composed of five documentaries (52') on design, co-producted and edited by le Centre Pompidou.

2002
Bonus Petites Histoires d'objets (13') producted by the CNDP - Ministery of National Education.

2012 - 2017
Université Paris Dauphine 
Director of Design Workshops Du Sens dans l'Utile, as a part of Denis Darpy teaching - Marketing and Strategy
Author and teacher of Design as a part of Master Luxe, directed by Denis Darpy
(EMBL Executive Master of Business in Luxury in partnership with Jia Tong University, Shanghai in 2015)

2017
Partnership between Axa Gestion Privée (directed by Corinne Calendini) and
Sèvres-Cité de la Céramique (directed by Romane Sarfati).
Author of L'Objet du moisin Axa Gestion Privée newsletter to let the public discover creations by Sèvres-Cité de la Céramique.

Publication of the second book Du Sens in the Utile, with Skira Publishing.
Lectures about the book Du Sens dans l'Utile at the Musée des Arts Décoratifs, the Palais de Tokyo, the Centre Pompidou bookstore in Paris and the Design Museum in London.

2018
Decorated with the insignia of Officer in the Order of Arts and Letters.

Françoise Darmon, a committed sponsor, collaborated in the creation of the French design collection at the Musée d'Israël, Jerusalem in 1993. A member of ADIAF, she participated in the Marcel Duchamp Prize selection committee in 2017; President of the Friends of the Palais de Tokyo Discovery Award from 2011 to 2015. She is a member of the Friends of the Foundation Guerlain and a member of the GAD - Acquisition Group for the design of the MNAM - Center Pompidou.